#453 – The Mail-Right: How To Provide Real Digital Value As A Realtor in 2025
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How To Provide Real Digital Value As A Realtor in 2025
Provide real value as a realtor in 2025! Learn innovative strategies to enhance client relationships and stand out in a competitive market.
This insightful podcast explores the essential strategies for realtors to provide digital value in 2025. Discover innovative ways to engage clients, leverage technology, and build lasting relationships beyond mere transactions. We’ll discuss branding, personal touches, and market trends that will set you apart in a competitive landscape. Don’t miss out on these valuable insights.
Episode Full Show Notes
[00:00:04.960] – Robert Newman
Welcome back, ladies and gentlemen, to episode number 453 of the Mail Right show. Hold on to your seats, and grab your coffee cups. Today, we will talk about how to provide real digital value as a realtor in 2025. So before we dive into this incredibly meaty, unique topic, let’s ensure that all of you know who you are on this ride with John; why don’t you introduce yourself?
[00:00:40.420] – Jonathan Denwood
Thanks, Rob. I’m the joint founder of Melrite.com, a real estate lead generative platform. We provide a great-looking website, landing page, text, email, and a ton of other functionality to be your digital platform for 2025. Back over to you, Rob.
[00:01:03.790] – Robert Newman
All right. And ladies and gentlemen, as I get ready to introduce myself, let me just say to everybody, including John, that while it’s been a tough work day, it is my favorite day of the year. It is October 31st, Halloween. I’ve always loved this day. It has always been a personally good day. Work aside, I love giving candies to kids and getting dressed up in costumes. My name is Robert Newman. I’m the founder of Inbound REM. You can look us up@inboundrem.com, and if you want to learn anything about the digital market, you’re going to market, and you’re probably going to do precisely that. All right, let’s. John is just fucking losing his goddamn.
[00:01:41.760] – Jonathan Denwood
So your cats like today as well.
[00:01:48.490] – Robert Newman
It’s just he has a hard time being English on this show. I’m letting you all know that if you watch Slow Horses, that’s John’s sense of humor. So, all right, what is real digital value? I don’t know. John, you wrote this down on the sheet.
[00:02:10.290] – Jonathan Denwood
I have written some show notes; I’ve given you some topics.
[00:02:16.800] – Robert Newman
You and number one were asked what real digital value is.
[00:02:20.160] – Jonathan Denwood
What isn’t real?
[00:02:22.040] – Robert Newman
Oh, what isn’t real? Oh, it isn’t. Okay, I was reading that wrong. So, ladies and gentlemen, what isn’t real digital value? Well, that’s a little bit subjective. But I will tell you what a pet peeve of mine, John, is, and then I’ll hand it over to you. I do get a little bit annoyed because I do a lot of coaching, and some people, you know, hire me, and some people don’t. But regardless, I’m on the phone a lot with realtors, and I’m telling them, you know, do this and do that, and then now and again, somebody Calls me back four months later, and what they’ve done is they’ve like copied almost identically something that they saw as a competitor do. There are ten things I hate about the city. They went down and did their version, but it wasn’t noticeably better. It was pretty much just the same thing that they saw somebody else do. And it’s a bit of a pet peeve because is there real value when copying identically? I don’t know. You and I both know that commentary video sometimes comes down to the commentary, the person commenting because some people only trust you.
[00:03:38.980] – Robert Newman
So if you say the same thing that somebody else said, it can have value to a small audience. But I would still say that in my brain. I’m going, and I wish that they had said something unique. Yeah, that’s what I got. What do you want to say about this?
[00:04:04.560] – Jonathan Denwood
I see where you’re coming from. It’s the best. But I, I, I always try and look at the competition, try and work out what their business model is, what their edge might be. And if I’m gonna go down the same route, I try and find the top three and I try and rationalize what I got to do to try and get to some similar level. And I just aim at that to start off with and then I try and review it and then try and be better if I can. I’m a plodder at heart. I just plod along. Didn’t always want to admit that, and it’s been some ways difficult for me. But I am a plotter by nature. But I don’t give up very easily either, which is a two edge sold. So, yeah, I see where you’re coming from. Being original and doing something and not totally copy. I think totally copying something is something to be avoided. I think if you can do a mishmash and add a little bit of something to it, it’s much better than just lifting it. Totally. But the thing, I think there’s a lot of messaging in the real estate digital area that if you do A and B and C, D will happen.
[00:05:51.800] – Jonathan Denwood
There’s a lot of recipe marketing, as I call it, and I have my concerns about that because recipe marketing is okay to a certain level if your budget can only afford that in time or money or both. But it’s not going to compare to full Avocar marketing where the message is unique. And you’ve worked out your proposition and done all the things that we’ve discussed in these videos over the last Year. That makes sense.
[00:06:38.120] – Robert Newman
Yeah. Yeah. Okay, well, there’s a couple of no nos from us. Generic, generic digital value. What is it you kick us off on this one? John?
[00:06:53.170] – Jonathan Denwood
Well, it’s the kind of thing that a lot of people do and it has some value, but it isn’t as good as the next one we’re going to discuss. But it’s a, it’s, it’s a lot of what agents do when it comes to providing digital value on their website and social media. And it’s like general local market news that’s real estate focused. You know, where the market is, where your town or city is in the last quarter, what’s coming up in the next quarter. It’s community news. You know, what’s going on in your community, in your town, your city. The concept around that we’ve discussed a few times have been the digital mayor of your community sharing other people’s content and hopefully they will be more receptible to share your content. You know, virtual. You know, one of the great benefits of being in real estate is people are not bored unless you’re talking about yourself constantly. But if you’re talking about the end product, which are homes, people can’t get enough of it. So if you do kind of virtual tours, walk throughs using your phone around video, we’ve discussed that endlessly over the year, haven’t we?
[00:08:23.960] – Jonathan Denwood
And then market finance, you know, where the market is, where the mortgage rates are, this is all good stuff. But it’s all generic kind of content, isn’t it?
[00:08:35.730] – Robert Newman
Rob? It is, it is. And it’s very, very tough in a crowded market to be generic. It is very tough to be a pine tree in a forest full of pines and have somebody pay attention to your particular needles. So it’s oftentimes a better idea to be the lone elm tree. I’ve always talked a lot about specificity and this is, this is goddamn, this is a marketing message that I lose consistently. John and it doesn’t matter what I, I’m an amazing salesperson, I’m an amazing storyteller. Three of the wealthiest people I’ve ever met in real estate were specificity people like they worked single neighborhoods or a single type of property. It doesn’t, it doesn’t hit right. So many people have built their careers through sphere of influence, talking to friends and family, going wherever to do a real estate deal. The idea of focusing on a niche is just so far outside their experience, they don’t even know where to start. I was on the phone the other day with a cop and who’s now a real estate agent. And he was, you know, we were going through a consultation and I don’t know that it ever occurred to him to leverage security inside.
[00:10:02.690] – Robert Newman
His conversations about real estate was such a natural segue. And we’re, we’re entering a very uncertain time. I can, it’s so easy for me to imagine, like if I’m a super security conscious person and he, he’s working in Orange county, which is a fairly like conservative security conscious area in, in our part of the country. I was like, God, it would be so much more interesting for you to talk about security because it’s so your background and you could just leverage the heck out of that background. And so that would be what I mean by being in Elm Street. Does every single person buying a home care about security? Of course not. But if you’re the only guy that’s a copy, that’s, that’s a former law enforcement officer is. And you’re the only person saying it. I kind of feel like, well, the 10 people out of a hundred where it’s a really top priority. I think you’re going to be the only tree in the forest they want to look at. What do you think, John?
[00:11:14.380] – Jonathan Denwood
Yeah, I think that’s a really great example there, isn’t it, that you, you know, if people are concerned about security and you have a background from security, talking about different neighborhoods, different types of housing, how you can make them more secure, you have the credibility because you’re ex police officer. And then it is a subject that a certain percentage of the audience will be interested in, won’t they?
[00:11:44.790] – Robert Newman
Right. And then there’s not everybody in the world talking about that specific subject. And if you decide to focus on it, I could just see so many different ways. Orange county does have a couple of military bases, has a huge police force. You start going on and on and on with all the people. There’s an FBI office out there, there’s an IRS office out there. When you start talking about all the people that have somewhat of a touch with law enforcement in Orange county, all of a sudden you start to realize, well, maybe the audience is really there. Like, maybe. So anyway, we’re, I’m gonna continue the roll here, but after we go to an early break, we’re gonna go to a break because I don’t want to start a whole brand new subject without going to break. So, ladies and gentlemen, I’m gonna go to break a little early. Stay tuned to the show. Always offer us your thoughts, your notes A thumbs up on the videos wherever you see them, whether it’s my site, John’s site, his YouTube channel, my YouTube channel doesn’t matter. Give us a little bit of commentary. We live for it.
[00:12:49.790] – Robert Newman
We live for it. All right, we’ll be right back. Three, two, one. Welcome back, ladies and gentlemen. Today is Halloween and we’re doing episode number 453. It is a small miracle that I am not neck deep in a bowl of candy instead of on a podcast.
[00:13:11.110] – Jonathan Denwood
So we’re. Where are you taking your cats out tonight then?
[00:13:16.020] – Robert Newman
Tonight is a club called Charlotte Never Sleeps. And it would be the fourth Halloween event themed event I’ve gone to, the only one on actual Halloween, and I’m meeting some entertainment friends of mine there who should be dressed to the nines. So I’m super excited about it.
[00:13:35.500] – Jonathan Denwood
So are the cats looking forward to it?
[00:13:37.930] – Robert Newman
Oh, the cats are looking forward to me opening the office store right now because they have gotten so annoying. I can’t allow them in the podcast anymore. That’s what. That’s their Christmas tree. But I will be giving them some to extra tuna tonight for sure. All right, there’s specific type of clients. Number three. Okay, Relocation. We kind of touched on this first time. Home buyers, military, family, kids, investors, and seniors. These are all subjects that we’ve, that we’ve talked about. A specific type of person that you’re trying to appeal to now, ladies and gentlemen, boys and girls, if you weren’t realtor and if you had ever picked up a marketing book, you had a marketing degree, something like that, you would discover that one of the very, very, very, very, very, very first things that they talk about in Marketing 101 in any college course is understanding your vertical, like who is the market. Identifying the market. That’s what it’s called. And then you have something called market segmentation, which is another thing you’d learn shortly thereafter in that class. And market segmentation is where we identify pieces of our market. But here’s the thing.
[00:14:56.920] – Robert Newman
In digital, because that’s what we’re talking about today. Digital is really not when it. When it started to become popular 20 years ago. Sure, you could be a massive generalist, but everybody’s been a massive generalist for 10, 15 years now. That’s not interesting to anybody. Hopefully the only reason you’re listening to the podcast with me and John is because we’re real estate specific commentators that we’re living by this rule. We’re talking to a very defined audience segment and we’re doing our best to educate Ourselves and then you, so that you don’t have to go out and do it yourself. We’re suggesting to you that you do the same thing that you find teachers or relocation people. If you’re in a college town, for crying out loud, make some content for some teachers, for some university people. Talk about why you’re fascinated with tenure, why you may go back to school and study whatever, take anything, go to a, an open. Every now and again professors do like open cattle call kind of like lectures. Go to one of those, you know, I know because I’ve been to one. Go to. Go to go to a lecture like sit down, immerse yourself in the environment for one day and make content about it.
[00:16:23.440] – Robert Newman
Because if you’re in a town full of teachers and students, what would I be talking about? Something that’s relevant to them, teachers and students. And the only way that I’m going to know what’s relevant to them is either by talking to a lot of teachers or students, seeing what they’re seeing online like in their YouTube channels or Instagrams or Facebooks or option three, the one I just gave you, going and joining in person. Like I love this specific type of client thing here. Like it is probably one of the most relevant things a Realtor could do. And by the way, you missed a few. A specific kind of client is people looking for brand new home development in a certain price range are almost always going to be first time homebuyers. That is a specific type of client. The person who’s building their future, who’s bought into the American dream, who’s going to look for that specific house, has the wife and the kids. Granted they’re only about 60% of the population these days in most parts of the country, but they’re still huge. They’re still big. They’re going to fall into a certain age range usually and a certain economic status.
[00:17:36.370] – Robert Newman
It’s the same kind of client that you’re looking for over and over again. So what would you do to provide value for that client? You would go and talk about things that concern those clients. That’s it. John?
[00:17:51.550] – Jonathan Denwood
Yeah, I thought your example of the show that we do was fantastic because that’s why the people are hopefully getting value from this show. Because we’re talking about general marketing and digital marketing principles and fins in the episodes. But the reason why people are listening to us is that we have a, a focus. Well and I think I get the feedback that I do get. People tend to say that we, they push back a little bit and Say that they’re in the area or where they can’t focus or they feel unhappy about choosing a pacific niche. And the truth of the matter, folks, is if you choose a pacific niche, you. You’re not going to turn around the general clientele anyway. Actually, in a very strange way, you’re going to attract more general clientele. I know that sounds counterintuitive and I think Robert is nodding because that’s how it works, doesn’t it? I’ve found it the more unless you get very, very, very niche focused, you know. But in general, finding a niche, you. You do better in the kind of general clientele anyway, don’t you?
[00:19:18.980] – Robert Newman
Consumer psychology is something that most people don’t understand. Number one, you make something scarce, people want it more. Basic Psychology 101. Okay? So if you tell everybody in the world that you do X, but then you have 50 five star reviews, they’re like, yeah, but why won’t you do Y? Because you’re in demand. That’s marketing. It’s marketing one on one. You always make yourself in demand. And one of the ways that you can do that is by saying, I specialize in these things. John is right. Being specific and making sure that you’re very vocal about what you’ve done well in those categories is going to always get you more calls from other categories as well. I’ve got a guy that only rehabs homes that he can walk to in South Pasadena and he’s turning away deals every day, all day. Well, maybe that’s an over embellishment, but he is turning deals away. And, and the funny thing is, is I think he’s just. Because he’s so vocal and so demonstrative about the fact he only does a certain type of real estate transaction, it is p in people’s nature to ask you to do something different.
[00:20:34.420] – Robert Newman
Now he does this in a specific area and that’s why people want to work with them, is because they go, well, you’re the guy in this area, South Pasadena. And he’s like, yeah, but you don’t. You’re not doing a kind of transaction that I’m really super familiar with. And so that surprises everybody, including the people that are talking to him. And you get that on his reviews, like on his actual commentary from the world at large, because everybody is so surprised. This idea that we as salespeople are supposed to sell everything is false. Okay? I can’t say it any louder or more in your face. It’s false. Be choosy about your clients. Be definitive about What? What you want to service? You cannot go to Los Angeles county and sell. I sell in la. What? Like, huh? No. Do you sell in Hancock Park? Do you sell in Mountain Washington? You can do deals for friends. That’s what Christoph Chu does. You can make exceptions, but you specialize. Everybody in real estate makes exceptions for friends and family or people that are referred to them. Why? Which is, by the way, for most of you listening to this show, that’s going to be about 50% of your business is you’re already working with your sphere and you’re trying to learn from John and I how to do digital.
[00:22:05.170] – Robert Newman
That’s probably why you’re listening to this show. So let me clue you in. Your sphere of influence isn’t coming to your website or really checking your digital channels out in the same way that other people is checking it out Anyhow. It doesn’t matter what you say on those sites, but it does matter to the stranger that does not know you. Making specialization on a website in digital format an unbelievably important thing to do. It is completely and totally irrelevant to your existing business. And if anybody stopped for a second and thought about it, John, they’d realize it. It doesn’t make a difference. Like, because when we say specialize, like first time homebuyers, military, family with kids, investors, man. And I don’t say this like it’s going to sound like I’m poking fun at somebody. I’m really not. Let’s just say you’re Mormon and you’re part of your spiritual religious belief is to have many kids. Okay? That’s part of what you are doing. Church of Latter Day Saints. You’re helping populate the world for the Latter Day Saints. So great, then you should absolutely pay attention to what John said on number five here and go.
[00:23:21.860] – Robert Newman
Family with kids. And I would add a defining factor to that. Do they happen to be Mormons? Like, because if you’re really living that lifestyle and you’re doing like your world is about family and raising many children. Wow. Are you a specialist? It’s not that common anymore to have four or five kids. It is an unusual thing, which means that you know unusual things. Even if what you feel like you do is mostly raise your kids, like, even if that’s the case, you have a lot to talk about. You’re just going to appeal to the small handful of other people that are building very big families all simultaneously. The house has to have specialized needs. God forbid should any of your children have specialized needs. All those things are so Deeply important that you talk about them as a realtor. Because what if somebody has a handicapped child? Do you have an unlimited amount of handicap inventory? Probably not. So should you perhaps check that out and make that part of your specialist? Because now all of a sudden you’re not. You do three cities and you say handicapped or probate or any of those things and you really start to say, there’s about 300 houses I’m repping and these are those houses.
[00:24:47.860] – Robert Newman
I’m going to tell everybody, I’m going to say, share one more thing. And we’re going to move on to this because it’s a perfect intro to this. So I apologize, John, but one of the guys that I always refer to to Luxury because he, he’s a classy dude. I like him. Christophe Chu and Christoph Chu is, has, has done something for years that I’ve said on the show before. It always blows my mind. He has six or seven areas. He, he will sell a home in Wilshire corridor, Bel Air. But he’s always said, John, that he’s a Beverly Hills specialist. He’s a specialist. That’s what he always says. He thinks that he has been in 80% of all the inventory in Beverly Hills. Every single time a listing comes up for sale, every time. And he is allowed to go look at it, he goes and does a personal tour. It is part of his routine and his schedule. Every single house. Think about that. He’s been doing it for 20 years. When people ask him about his inventory, he actually knows what the inventory is. Not just because he looked at some pictures or he looked at a video, but because he walked into the property.
[00:26:14.010] – Robert Newman
He knows what the drive is. He knows if the sun hits the hills. He talks about this a lot. He says that some of the times that he does sales, it is because he is able to not only talk about the inventory, he’s able to talk about the drive, the weather. Do you get sun all day long in this particular property? Because he knows. Because he put boots on the ground there. I always find that to be so impressive, John. Like, so impressive. That’s a whole nother level of specialization. Like, tell me that I’m going to walk into every home Van eyes. I’m like, I don’t think so. So that’s a good segue into number four on your list. And you should pick it up because I’ve been talking for a while. Luxury.
[00:27:01.960] – Jonathan Denwood
Yeah, I was thinking about it, comparing it to my other business, my other digital business. We’re involved in enterprise level sales software as A service. And in some ways, I see luxury in real estate to the equivalent of enterprise level in sas. The timelines tend to be much longer. The amount of discussions, the amount of zooms, the amount of back and forth, the timeline from being hired to actually the. The cell tend to be three to four times longer than the average cell. The upfront costs in time and just the upfront costs tend to be considerably higher. I think all what I’ve just said you can apply to luxury cells. You know, the upfront costs are going to be higher. The timeline’s gonna. Not always, but normally it’s going to be longer. And just the back and forth, the year is going to be at a much higher level than the average transaction. So a lot of people look at the pluses for understandable reasons. And it’s the same in enterprise level sales. Obviously, the profit, the financial possibilities are very attractive, but the amount of effort and work involved, don’t underestimate it. And that applies to the amount of digital value you’re going to have to show and give to attract those type of people.
[00:29:08.390] – Robert Newman
I agree. It took Christophe a long time to get his luxury lead generation going. And that’s one of the reasons I. You said at the very beginning of the show, and this word implies that it’s bad, you said, I’m a plotter, Robert. I’m a plotter too, John. I am. I don’t do everything I should do. I don’t do every marketing trick or tactic that I’m aware of. I don’t work 12 hours a day. I don’t fit the normal mold. This is my seventh business. I know I don’t want. I knew when I started it, I didn’t want to work too many weekends and such. Well, one thing that I do do, though, that I agree with you 100%, is I am a plotter. Like, I do something, I just keep plugging away at it. I keep taking calls, I keep sending emails. I keep my team on staff. I keep. I keep. I keep keeping on with the stuff that I’ve got going. I just keep going and I figure out ways to make it sustainable. And here’s the important part about that story, is that Christophe was the same way. It took him 18 months to get his first lead.
[00:30:37.560] – Robert Newman
Now his first lead in luxury turned into $26 million in sales. Okay, I really need to make sure that you all hear me on this. Most of you don’t rep homes that are 10, 20, 30, $40 million. Most of you are thinking of luxury is 2 or 3 million, if that, maybe a million. Who knows? Just depends on where you’re at when you’re listening to show. But I gotta tell you another story that that was on this show, I think, and if it wasn’t, then it was on my own personal channel. Was Gary Gold okay? Gary Gold took 10 years to close the Playboy Mansion and he didn’t use any digital marketing. So you might wonder why I was. I am referencing it because honestly, Gary transferred his career into Beverly Hills thinking that because he’s a world class salesperson that he was going to be able to set the world on fire. The market’s highly saturated. Every single realtor that is skilled. Some of those realtors, like Jade Mills, have an actual budget that they apply towards marketing. And they’re everywhere. They’re on radio, they’re on tv, they’re in newspapers, they’re collaborators with news channels.
[00:31:57.640] – Robert Newman
And you’re competing against them to get deals in Beverly Hills. It’s complicated. And most of the time sales really comes down to what Jonathan and I have just said twice. It comes down to the plotters. You have yourself a marketing structure. You stick with it, you plod along, you keep doing the doing of the thing. Luxury is the same, except longer. It’s just longer. It’s a longer timeline. People who have money are a little bit more complicated to get in front of and a lot more people are trying to do it. It’s that simple. Really smart realtors are going to figure out ways to get in front of those people in any way, shape or form. Jade, one of her many strategies is she puts her advertisement in the back of the LA Opera magazine. Now, I’ve been to the LA Opera, John, and I know you haven’t and I don’t think you would ever want to. It’s full of geriatrics, okay, who are all enjoying classical music. It’s a dying art form based on the audience.
[00:33:00.730] – Jonathan Denwood
Actually, I was a member of the Covent Garden Opera Association. I used to go once a month to the office. I did.
[00:33:13.230] – Robert Newman
Good on you. It’s a beautiful art form, which I was, I’ve been gotten into by my, my family, which is inner. They’re entertainment focused and they’re not famous. So everybody knows they’re more like entertainment. Like they’re the behind the scenes people. Like we’ve staged ballet, but it’s the.
[00:33:31.160] – Jonathan Denwood
Ballet opera house with confident. But I always, I’ve always loved Puccini and opera. Such a. Yeah, there we go.
[00:33:42.940] – Robert Newman
I say that because Jade puts her advertisement there. And who is she? Appealing to, like, not me and my dad, but she is appealing to probably one person out of this audience is a billionaire, and we don’t know it. You cannot tell. I promise you. Like, it’s so difficult. Nobody’s there wearing a million-dollar outfit with the other geriatrics anymore. Opera has changed. It’s like. But yet Jade is there in that magazine advertising to those people. And I have to believe that after 20, 30 years, and $3.5 billion in sales, the woman probably knows a little about where her market is. And so, you know, it’s. I say this to all of you because when you decide to target luxury, and I get this conversation almost weekly, John, it makes logical sense to say you will go for the most expensive inventory in your marketplace. But the next question you must ask yourself is, who is already there? I will give one last story, and then we’ll call it a day. This is your bonus, everybody. I’ve got a story about a luxury agent that focuses on Aspen.
[00:34:59.290] – Robert Newman
And this guy drives me a little bit nuts. He was selling luxury real estate in Aspen for a long time. Then his wife had an accident, and they had to go to, not Aspen, but some like Durango or something like that. Another, but much, much, much smaller Colorado ski town. And this guy was super funny because he was a record-holding salesperson, and he didn’t do fucking squat. No marketing. You know what he did? He skied, fished, and hung out in the cafe. But the thing was, he was part of the original Aspen community. He was an epically good skier. He often ended up teaching other people how to ski. And, of course, he’s a gregarious guy. So, as they’re sitting here talking about skiing, he’s also mentioning I’m a realtor. And, of course, he sold. I don’t even know what the number is. He never specifically told me. I did get the impression, John. It was no joke; it was hundreds of millions of dollars worth of real estate. I’m telling you why he had an accurate natural entry into the primary entertainment avenue that all these people were leveraging.
[00:36:23.680] – Robert Newman
And he was a fucking normal. Like he was a rock star of the slopes. So everybody’s sent to this guy, and he’s a realtor. So your kids are skiing with this guy. You’re skiing with this guy. He’s very charismatic. Of course, he sold a lot of real estate. You got to know who your competition is. They are probably not generating their business the way you think they are. You want to make sure that you have a solid way to introduce yourself to everybody, which John and I are talking about in this whole episode is the digital introduction. So, when you think about your digital handshake, try to go back to your skills and history, and if you don’t know this stuff off the top of your head, watch some of my storytelling content. Read a book on storytelling. Read a book on knowing yourself. Read a psychology book. If real estate is slow, take the time to know yourself. Because when I tell the average person, you should tell a story about yourself and, and make that part of your, you know, your digital presence to a man and woman.
[00:37:40.820] – Robert Newman
They’re like, I don’t know what to say.
[00:37:43.500] – Jonathan Denwood
Well, I think the good news, I guess the good news to wrap it up, Rob, is if you’re listening to this podcast and we’ve made you feel a bit, you’re. You will be in the top 20 to 10% anyway because the great majority are not being disparaged. They wouldn’t even listen to something like this. They wouldn’t. It wouldn’t trigger the kind of faults, the way they need to look at their digital marketing and how we’re trying to influence them. They just wouldn’t even think about it, would they?
[00:38:22.000] – Robert Newman
No, they would not. All right, John. John called it. We’re going to sign off. I’ve been Robert Newman from Inboundrem. You can look me up@robertinboundrem.com. You can email me. That way, you can go to inboundrem.com. I have 140 videos, most educational, talking about digital marketing. I’ve got some reviews about all the major lead providers. I’ve got some case studies about people who use us for our services. They’re all on our website. Good, go there. John, how would you like people to reach out to you?
[00:38:54.700] – Jonathan Denwood
Oh, thanks, Rob. Just go over to the mail hyphen wright.com website. We’ve got great information about the platform, plus some fantastic videos, articles,, and all sorts of content. It’s been building up, and I’ve been working daily to give you the stuff to help you succeed as a real estate agent. Back over to you, Rob.
[00:39:22.860] – Robert Newman
All right, well, we cannot tell you how much we appreciate your earballs. Thank you so much for tuning into the show today. It makes John and I so happy when we hear from you. So please just. I don’t care what the comment is; just leave us one somewhere. We would appreciate it, and we wish you all the best today. October 31, 2020.