#116: Mail-Right Show With Special Guest Luke Acree, President of ReminderMedia
We interview the President of ReminderMedia, a dynamic personality and sales fanatic, a marketing “evangelist”, and an expert team builder.
Luke publishes American Lifestyle Magazine, a customization publication for Real Estate Agents, is a fellow ActiveRain blogger and has an amazing series of training videos on YouTube.com.
Luke has worked with tens of thousands of agents over the years, helping them understand how to connect with their client database in a way that generates leads, secures repeat clients, and captures referrals.
In 2003, ReminderMedia launched American Lifestyle magazine, a one-of-a-kind, customizable marketing tool. Since then, Luke has led ReminderMedia to over 30,000 clients and has expanded the product line to include turnkey social media management, digital magazines, e-mail marketing, and analytics. Along his path from software engineer to leader of a multi-million-dollar company, Luke has shown an uncanny ability to analyze tough problems, deliver solutions that drive revenue, and foster success for the business.
We discuss the need for relationships, defining your target market and audience and marketing in the digital age. Luke, like so many tech and marketing gurus we interview, agrees that first and foremost, it’s about relationships!
We discuss how to organize your CRM, design targeted ads for mail, eMail and Facebook and get to peek into the philosophy behind Luke’s magnetic personality that has made him a success.