E-mail Marketing Opening Rates
The data below represent aggregated delivery results for all subscribers from 01/01/2012 – 09/30/2012. Your individual performance can be viewed by logging in and clicking on View Reports in your Control Panel.
|% of emails sent that were accepted by recipient’s email client|
|% of emails opened at least once by the recipient|
|% of emails sent that were returned by the recipient’s email client|
|Marked as SPAM||0.17%|
|% of emails marked as SPAM by the recipient|
|% of recipients who requested exemption from future sends|
How do we stack up?
For the real estate industry vertical, Constant Contact reports an email marketing open rate of of 14.6% and a bounce rate of 7.6%. Comparatively, Mail-Right.com email messages are opened 191.3% more often than Constant Contact messages and bounce 48.5% less frequently.
The data in this report have been prepared by Send Grid, an independent e-mail delivery and management service.
Statistics Updated: 10/17/12 for the period (1/1/12 to 9/30/12)