Author Archive

#362 Mail-Right Show: What Are The Most Important Marketing Channels For Real Estate Agents in 2023

Tuesday, November 15th, 2022

What Are The Most Important Marketing Channels For Real Estate Agents in 2023

Real estate marketing is no longer just demonstrating your ability to help someone buy or sell a house. With many agents for people to choose from, your marketing should be focused on selling you and your services.

Just about any Realtor can sell a house. Why should someone want to work with you? Good real estate marketing is about helping people get to know you as a person and showing them what sets you apart from every other real estate agent.

#1 – Local Discovery “Google Business Profile.”

#2 – Social Media Video: Instagram reels and YouTube shorts, and TikTok

#3 – Email Marketing

#4 – Check out NextDoor for real estate leads – https://business.nextdoor.com/en-us/small-business/industry/real-estate

#5 – Make a “niche” Facebook group page

#6 – Podcasting Talk to influencers in your area

#7 – Put a chatbot on your real estate website

#8 – Use virtual staging software

#9 – Get something published in your most popular local magazines.

#10 – Rethink your brand

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The Hosts of The Mail-Right Show

Jonathan Denwood & Robert Newman

775-372-6322

https://www.facebook.com/mailrightusa

————————————–

Robert Newman

InboundREM

https://inboundrem.com

 

038: Good Quality Photography With Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

We discuss with our special guest Greg McDaniels the importance of quality photography connected to being a successful real estate Read more

039: Why Agents Need To Blog Regularly
038: Good Quality Photography & Video is Important! 1

Agents need to do more than blogging to get results in 2016. We discuss this during this show with our two Read more

040: We Have Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

Greg McDaniel literally began his career at his father’s knee. It would not be an exaggeration to say he has Read more

041: Personal Agent Photography With Preston Zeller
038: Good Quality Photography & Video is Important! 1

Personal agent photography is really important but usually semi-forgotten. We have a great guest "Preston Zeller" on the show who recently Read more

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#361 Mail-Right Show: 10 Reasons Why Most Agents FAIL in Real Estate

Tuesday, November 15th, 2022

10 Reasons Why Most Agents FAIL in Real Estate Industry

Imagine if a deadly disease hit the earth, causing a mortality rate even remotely near the failure rate of real estate agents — people would live in complete, utter panic.

The failure rate in real estate is high — extremely high. Many people who were in your real estate class are unlikely to be in the business five years from now. While that sounds alarming, it’s your livelihood at stake, so you better pay attention.

Why do so many agents fail and quit the business?

1: – interested vs. committed words are cheap actions that are more complex.

2: – No strategy when it comes to lead generation.

3: – Fear of mistakes and the desire to look good.

4: – No (or wrong) role model.

5: – Monday-Friday, 9-6 mentality.

6: – No genuine belief in oneself or abilities.

7: – No metrics. If you can’t measure results, it really doesn’t exist.

8: – Poor schedule, weak routines (we are creatures of habits) are your habits really helping you?

9: – Lack of financial management

10: – Poor website and digital marketing presence!

StreamYard Link – https://streamyard.com/ne3nhr4yxt

 

The Hosts of The Mail-Right Show

Jonathan Denwood & Robert Newman

jonathan@mail-right.com

775-372-6322

https://www.facebook.com/mailrightusa

————————————–

Robert Newman

InboundREM

https://inboundrem.com

————————————–

038: Good Quality Photography With Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

We discuss with our special guest Greg McDaniels the importance of quality photography connected to being a successful real estate Read more

039: Why Agents Need To Blog Regularly
038: Good Quality Photography & Video is Important! 1

Agents need to do more than blogging to get results in 2016. We discuss this during this show with our two Read more

040: We Have Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

Greg McDaniel literally began his career at his father’s knee. It would not be an exaggeration to say he has Read more

041: Personal Agent Photography With Preston Zeller
038: Good Quality Photography & Video is Important! 1

Personal agent photography is really important but usually semi-forgotten. We have a great guest "Preston Zeller" on the show who recently Read more

Posted in Podcast | No Comments »

#360 Mail-Right Show: Agent Image Vs Agent Fire Real Estate Agent Website Review 2022

Sunday, October 23rd, 2022

Agent Image Vs. Agent Fire Real Estate Agent Website Review 2022

Agent Image is a real estate website provider. They are known for beautiful custom designs. They build their websites on WordPress and do allow the agent to “own” the website. I worked as an independent contractor fulfilling senior sales and marketing responsibilities from 2007-2010.

https://www.agentimage.com

https://agentfire.com

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Robert Newman

InboundREM

https://inboundrem.com

————————————–

 

038: Good Quality Photography With Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

We discuss with our special guest Greg McDaniels the importance of quality photography connected to being a successful real estate Read more

039: Why Agents Need To Blog Regularly
038: Good Quality Photography & Video is Important! 1

Agents need to do more than blogging to get results in 2016. We discuss this during this show with our two Read more

040: We Have Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

Greg McDaniel literally began his career at his father’s knee. It would not be an exaggeration to say he has Read more

041: Personal Agent Photography With Preston Zeller
038: Good Quality Photography & Video is Important! 1

Personal agent photography is really important but usually semi-forgotten. We have a great guest "Preston Zeller" on the show who recently Read more

Posted in Podcast | No Comments »

#359 Mail-Right Show: How to Get Real Estate Listings in 2022 With Video Marketing

Sunday, October 23rd, 2022

How to Get Real Estate Listings in 2022 With Video Marketing

Generally speaking, videos attract 300% more traffic than any other type of content.

Specifically, real estate websites, including a video marketing strategy, get over 400% more queries about their properties than real estate websites without videos.

So when it comes to deciding whether or not realtors should use marketing videos, the answer is yes! Video marketing is one of the best online tools realtors can use to boost their businesses.

Key Points

#1 – Who is the Audience?

#2 – Have You Worked Out Your Equipment and Setup plus Editing?

a- Your phone

b – Sound

c – Lighting

d – Editing

#3 – Do You Have a Video Plan?

#4 – Do You Have a Measurable Outcome, i.e., an end result?

#5 – Have You Worked Out Your Video Topic Ideas?

a – Showing your local neighborhood knowledge videos

b – Clear examples of situations in your professional knowledge has helped client videos

c – Testimonial videos from sellers and buyers

d – Open homes (people just love these types of videos)

————————————–

Robert Newman

InboundREM

https://inboundrem.com

————————————–

 

038: Good Quality Photography With Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

We discuss with our special guest Greg McDaniels the importance of quality photography connected to being a successful real estate Read more

039: Why Agents Need To Blog Regularly
038: Good Quality Photography & Video is Important! 1

Agents need to do more than blogging to get results in 2016. We discuss this during this show with our two Read more

040: We Have Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

Greg McDaniel literally began his career at his father’s knee. It would not be an exaggeration to say he has Read more

041: Personal Agent Photography With Preston Zeller
038: Good Quality Photography & Video is Important! 1

Personal agent photography is really important but usually semi-forgotten. We have a great guest "Preston Zeller" on the show who recently Read more

Posted in Podcast | No Comments »

#358 Mail-Right Show: The BEST Real Estate Agent Websites Have These Features

Sunday, October 23rd, 2022

The BEST Real Estate Agent Websites Have These Features

There are features every real estate agent needs on their website. We dive into each feature and provide clear examples of what a winning agent website looks like.

 

#1 – IDX-Search Capability

#2 – Buyer and Seller Lead Landing Pages

#3 – Neighborhood or Region Guides

#4 – School Ratings and other essential service info

#5 – Original Blog Content

#6 – Varied Contact And Lead Capture Options

#7 – Reviews and Testimonials

————————————–

Robert Newman

InboundREM

https://inboundrem.com

————————————–

 

038: Good Quality Photography With Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

We discuss with our special guest Greg McDaniels the importance of quality photography connected to being a successful real estate Read more

039: Why Agents Need To Blog Regularly
038: Good Quality Photography & Video is Important! 1

Agents need to do more than blogging to get results in 2016. We discuss this during this show with our two Read more

040: We Have Special Guest Greg McDaniels
038: Good Quality Photography & Video is Important! 1

Greg McDaniel literally began his career at his father’s knee. It would not be an exaggeration to say he has Read more

041: Personal Agent Photography With Preston Zeller
038: Good Quality Photography & Video is Important! 1

Personal agent photography is really important but usually semi-forgotten. We have a great guest "Preston Zeller" on the show who recently Read more

Posted in Podcast | No Comments »