#235 Mail-Right Show With Special Guest:Keir A Weimer of The Keir Weimer Team

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Keir Weimer has a passion for taking early-stage ideas to market and growing teams, cultures, and businesses around them. An expert in entrepreneurship and real estate, Keir has founded and successfully led multiple seven- figure companies in real estate brokerage, investment, hospitality development and now is growing his multimedia company. With both his expertise and exclusive luxury properties being featured in the Wall Street Journal, Bloomberg News, The New York Times and other major global media, Weimer is an authority in international luxury real estate.
Despite his success today, Keir’s journey was anything but easy.

At the age of 23 as a senior in college, he pleads guilty to vehicular manslaughter after causing a tragic boating accident that killed his friend. He was sentenced to serve 2-6 years in prison. While in prison, he accepted full responsibility for the accident and for his alcohol abuse and vowed to repurpose his life to one of sobriety, contribution, and redemption.

Jonathon: Welcome back folks to the Mail- Right show. This is episode 235, we’ve got a really great special guest on the show for this episode and I’ve been looking forward to having an in-depth discussion with him, and that’s Keir Weimer. He’s a really experience east coast-based agent and he’s got a fascinating life story, which I feel is very relevant today in these strange times that we’re all living in. So Carl, would you like to quickly introduce yourself to the listeners and viewers?

Keir: Sure, yeah, thank you, Jonathan and Robert, for having me on the show. I’m grateful to be here in this time of crisis, right as we’re all spending more time working from home with our families and finding ways to try to admit advance, right. To try to be productive, to try to have a routine; grateful to share some takeaways, things that I’ve been using with my teams to do just that. So, quick background, I’m mid-thirties from upstate New York. I run a luxury brokerage team with Angle and Volkers; focusing on the high-end vacation resort homes and executive homes, mostly over seven figures. I’ve been in the business for six years as an agent. Also have other somewhat related businesses and investment, hospitality, development, and multimedia now. So kind of view myself as a real estate and lifestyle entrepreneur work.

I’ve diversified and done that intentionally to also weather storms like this. I was fortunate to not be in the business during the great recession 10 years ago, but this is starting to feel like many veterans and mentors that I know that went through that this is starting to feel a little bit like that. Obviously, each downturn is unique and different, but I’m excited to get into the weeds on how we best equip and arm ourselves with the mindset, with the tools and with the activities that can position us to come out of there stronger.

Jonathon: Yeah. And I’ve got my great co-host, Robert Newman. He’s hammering away at the keyboard. Robert, would you like to introduce yourself to the new listeners and viewers?

Robert: Oh yeah, I’d love to and introduced myself to Keir. Keir, I’ve heard your name mentioned around the campfire my brother. I’m Robert Newman. I’m the founder of Inbound REM, which is a blog that tells you how to do real estate online marketing. Take it away, John.

Jonathon: So Keir, because of your background, I just want to tell the listeners and viewers Keir has had some real ups and downs in his career, unfortunately. He had a brush with the law where he was involved in a road accident and unfortunately he was over the limit and you suffered some great personal consequences for that decision, which you openly admit was a very bad decision at the time. And it did. I think it– did it result in a death, did it?

Keir: It did. Yeah, I lost a friend of mine in college due to an alcohol-related boat accident when I was 23 and I was the driver. It’s probably the worst possible result of an innocent or what you saw was an innocent night of having fun with friends, turn tragic pretty instantly. I ended up actually serving three and a half years in prison and my whole twenties were consumed with, you know, trying to respond and react and do something positive with my life after all the aftermath of what happened from the courts to the time, to get out, being on parole. You know, I’m 29, almost 30 living in my parents’ basement. Broke no money, no prospects, couldn’t get a job, no license, curfew, you name it. Just feeling down and out to finding a way to, you know, start to live an intentionally designed a new life, one based on purpose and contribution and seeking redemption. And realizing that I had to be an entrepreneur and really create my own path because nobody was going to give me anything. I haven’t entitled anything, certainly. I couldn’t rely on other people to give me opportunities. I had to create my own. So that’s kind of why I got into real estate.

Jonathon: Yeah. And we’ve all my bad choices and bad mistakes in our twenties, you know, it’s not making an excuse for what happens and I don’t think you make excuses. But, we can also be very hypocritical of other people when it comes to judging other people for their mistakes because the reality is we’ve all been there, haven’t we? So I thought you were an excellent opportunity to discuss with you. So how, you know, there are a lot of agents and you just said you’re one of them that hasn’t been practicing in a real bad downturn but based on your life experiences, you’re a bit of a fighter. So how would you cope with a slide that looks like it’s probably going to be a slightly downmarket maybe be for the whole year, but none of us really know, do we?

Keir: We don’t. And I think that’s important too, is realizing that, right, nobody has a crystal ball and we can’t put a ton of weight into all the pundits and pontification out there. So I really like to counsel people that are in my network to only spend a certain amount of time getting just the headlines and what you need from the news and then be focused on building your life because there’s a lot of negativity out there. It’s really easy to go down the rabbit hole, right? It’s real easy to go into doomsday scenarios for something like this. And that takes us away from the activities at hand that we can be doing right now to actually, again, get ahead. So I think right now there are a couple things that I would say are really important to focus on.

The first thing I mentioned earlier is managing your rights. By that, I mean putting the right ideas, the right energies, the right things into your mind, in your life right now so that you can stay focused on the future and stay positive. Because as soon as we do the other thing right, and we start to shift toward that other mindset, the one of scarcity, fear, and anxiety, what does that do? It closes our world down, right? It gets us thinking about things that we shouldn’t, that don’t advance and support our goals and our vision. So I think managing our mindset, meaning listening to the right podcasts like this one, reading the right books, only getting the headlines and the news that you need and trying to really stay social in a time of social distancing. So that means using technology like zoom, right to have– We just had a get together with my high school friends, you know, eight of us the other day for an hour, and it was great.

We had the kids come in, you know, spouses, we’re all catching up and that was really good for the psyche and the mindset. So not just in a business sense, it’s important to stay connected to your teams and your clients. Now, we’ll talk about that later, using video technology, meaning like this, Skype or FaceTime. But it’s important to do that socially with your friends, your family members, and your relatives, so that’s step one. Step two, I would say is spending time now to identify the need to work on the business not just in it, because right now our work a little bit constrained on how much we can work in it. So depending on where your listeners are in many States in the US right now, our hands are tied by state regulators work from home requirements and in New York State we literally can’t do any showings or open houses.

So we necessarily have to work on the business, not in it as much. We can still virtually show things, meet with sellers and buyer prospects. But as you can imagine, the trade of our context for the real estate is severely curtailed right now. So now would be a good time to be focused on what systems and processes, right? What technology, what back-end frameworks and what other things you can do that you’ve been meaning to do for probably months, if not years. What can you install in your business now while this starts to flatten out and this curve, you know, we can get ahead of this curve in the coming weeks and months? So I would say that is step two. And then step three is planning for the next chapter; planning for possibly a changing market. Planning for how do you adapt your practice and your focus to be in a better position, not the best, but in a better position than maybe some other people that are planning.

By that I mean for me, if we’re focused just on the high-end luxury properties, seven-figure sales, those are the first properties to go in terms of demand and often the last to recover. You look at what happened in the great recession. These are luxury goods, right? They’re not necessary. So when people’s portfolio and confidence takes a hit in the high-end, so does their buying patterns. So for us, it’s good that we diversified it earlier than now and are also focused on primary home sales. First homes move-up homes, executive homes in suburbs where the days on market is significantly lower and they have what I would call inelastic demand, meaning people still need to move. So those are the ways I would break that down.

Jonathon: Just before I hand it over to Robert, is there anything, and don’t take me, I agree with almost everything you said. Is there anything about the last bit is. But it was a couple of years ago because the podcast has been going for about three years, right. And I think about a year and a half ago I was speaking to– he came on the show and it was a very high-class interior designer based in Miami. And he dealt with the top [inaudible09:36] of people buying a property in Florida, you know that the international crowd. He was discussing the downturn and he said that his own business it went dead for about six months. But then, he had the super well-free entering the market and they were just buying property left to right and center because the price is semi-collapsed and they just saw it as a fantastic opportunity to build their portfolio with prices, which they probably won’t going to see in a generation. So what do you feel about that as well?

Keir: That’s a good point, Jonathan. And I think that we did see that and we will see that again, but that’s a little further off than just the immediate term. Prices haven’t corrected and crashed in the real estate market. So we’re still too early to really know how that’s going to shake out of the impact it will have on the housing market. But your point is correct. If we do go into a protracted recession, we will see crisis come down as sellers need to move properties, you will see some distress come right and you will see buying opportunities for the smart money, right. That comes in even in the high end to your point. So I do agree with that. I just think we’re not there yet.

Jonathon: Yeah, agreed; over to you Robert.

Robert: So you mentioned Keir like you’re talking about an action plan while you’re at home. And technology is definitely my bailiwick and I can list like off the top of my head 30 things that an agent probably should do that they’re not usually doing. But I’m curious to know, I’m on your website on the other screen and I’m curious to know what you specifically looked at as a digital opportunity that maybe you weren’t able to tackle because it looks like you’re usually pretty busy. So what’s on your list?

Keir: Sure. I think right now we’re trying to, and we’re rolling out this week, more of a content strategy focused on adding value and educating as it relates to COVID, and what that means for the housing market for buyers and sellers because people still don’t know. And that’s why we’re talking about that right now too. It’s being a thought leader, somebody who is out in front and talking about the tough things. Somebody who can lead the conversation, not react to it. And third is adapting the way we do business day to day by using technologies like this, so doing FaceTime tours. Doing virtual Matterport showings with 3-D technology like we already do for out of state buyers. Conducting listing presentations even remotely by zoom like this, educating people on how to connect face to face which is the next best thing if you can’t do it in person.

So I think those things, adapting our content strategy, staying front and center as a thought leader in the conversation, directing and not reacting to it. And then third finding ways to still do our business while being safe, and abiding by CDC and other government regulations and COVID precautions. Those are the priorities and the things that we’re working on. And then the second part of your question, we’re looking at new ways to also implement technology that might help us better do our business too. But we very tech-forward to your plan, and we use our whole tech stack in all areas from back-end processing to you know, our content calendars and social dissemination to; that will [inaudible13:02] and turn contract management to all those things. So we’re really, I would say ahead of the curve on tech. If anything, we need to reduce the amount of tech that we use for redundancy and overlap. I mean, I have, my assistant tells me every time I come back from a conference, right or a tech fair and I’m like, “Hey, I got these three new ideas.” She goes, “look, you have three new ideas you want me to implement, you’re go having toe to get rid of nine.” So it’s like, you know, let’s like reduce the amount of tech and try to streamline what we’re going to focus on that too.

Jonathon: Yeah. I feel that’s a great point, but I also think a lot of agents, especially on the back-end, obviously the requirements because of the last recession, the requirements from bank and lenders have accelerated the amount of folds involved to get a final purchase or sell. The amount of paperwork is just exploded and that’s where technology can really help. Would you agree with that?

Keir: I agree. I think you’re right. There are ways that we can streamline and do more with less, right? That whole idea of leverage is important, and I think some of this e-signature e-filing kind of remote document management platforms like Adopt Loop; you’ve probably heard of. We use that. We love it. It’s so super easy to use, really help things that allow us to go paperless, be more mindful of the environment, get signatures quickly, execute and adapt and change contracts. As you know, in a tight market, time is of the essence, right? So speed to lead, that’s important. But yeah, I think you’re right Jonathan. Wherever you can find ways to do more with less will help us be more efficient and will help the efficiency of the market too.

Jonathon: Okay. What do you recommend Robert?

Robert: Actually, I’m going to circle back around for a second because again, I’m on his site and I’m kind of curious Keir. You’ve been video a lot, you’ve got your professional area, aerial videos, and you talked about– right now you just talked about changing your content strategy is what you were just talking about, and then focusing on COV-19 content. So John and I both do different things. I’m like an SEO inbound marketer guy. So from my audience to people that listen to me, we talk a lot about content, about answering people’s questions before they have them. You just mentioned mission and drive and vision and things like that, which are fancy marketing words, but they’re not really– and I didn’t mean– like, I’m not saying that in a negative way. It’s just they don’t specifically describe, like what would you focus on first? Would you do some new videos? Would you post them on your blog? Like you can start saying, you’re going to do a message like exactly how are you going to do that?

Keir: Yeah, so good question. So it’s mostly video off the cuff and [inaudible15:53]. So, off the cuff, we do a lot of Facebook lives, Instagram stories. So, on our website it disseminates to that we actually– I’ll give you my process. So we’ll start with generally how we write blog posts is this, I’ll do a 10-minute Facebook live, right? We want it to a subscription service called rev.com which translates it into word for word, probably heard of it. From then we also get words added to the video. We’ll put a logo on it and then we’ll upload that to YouTube and our website and the Instagram TV. So a 10-minute value add content driven message on a weekly basis. They could be COVID related, how to adapt your business, new technology and it could be like whatever the topic turns into a blog post. Several social posts we cut up and pull quotes out for, you know, Instagram and other platforms provide, again, video content and engagement on IGTV, Facebook as well as YouTube.

And again it takes us maybe 30-minutes from planning and thinking about it to recording it and then my team executing it. Maybe it takes them a little longer to package it all, maybe an hour, hour and a half. But the point of this is it doesn’t take as long as some people may think. It’s better to just get out there and do it. And it doesn’t have to be produced. You don’t have to have a studio or a budget. You can just get on this thing we call a phone, right, and just go live, like you’re going live right now. If you have a good message that can resonate and answer the questions, alleviate the fears or motivate your audience and your ideal client avatar, people who are following you and in your sphere, that instantly makes you a thought leader. You’re out there doing this when a lot of people are retracting right now, scared waiting for leaders to give them direction, inspiration. You, the agent can be one of those people.

Robert: I know John probably has something, but I’m going to ask you one more question. I have other people might start 13 years ago in real estate marketing was working for Agent Image, which dealt with luxury real estate and still does. But I got out of it; I got out of that side of the business

Keir: They did our website, Robert.

Robert: Okay. Yeah, I got out of that business about eight, eight years ago. So I don’t do luxury anymore, but a lot of the people that I met still follow me and I talked to them. And so a certain part of my audience is still luxury. I follow Christophe too. I don’t think he follows me, but I follow him.

Keir: Yeah, he’s good.

Robert: Yeah, he’s amazing. So I’m curious though because I’ve had sit down conversations with him and he’s letting me know that his social media presence is actually a big driver for his luxury business. He actually does business off social media. It’s not just him posting videos and never seeing a return on that. I’m kind of curious, you’re on a different coast, he’s on the West coast; you’re on the East coast. Is this social media presence that you’re nurturing, is it actually– in a normal market, not right now, but in a normal market, does it generate you response from your desired audience?

Keir: 100%. Yeah. It didn’t initially, but it does now, mainly because we consciously build our following. So we’ve got, I don’t know, 20 maybe 23,000 followers on Instagram, a couple thousand on Facebook. When you add that together along with their mailing list of 10,000 email list, it does 100% produce, I would say between five and 10 transactions a year. And then the referrals aside from that on top of it, which are other agents that follow me in my sphere that refer business to us, knowing that we’re the expert in our area is another six to 12. So, 100% six-figure return on a free, largely free strategy of just producing content consistently; it speaks store audience. So if you’re not doing that and consciously building your following by having a unique and differentiated content strategy, a unique aesthetic and a unique brand message and storyline, you’re missing out because it’s a great inbound lead strategy. It doesn’t take a big budget. Just take some time and creativity.

Robert: Well, I would also say that you are literally the vision that Google had when they established their acronym, Eat Expertise Authority and Trust. So you radiate confidence, so I’m going to suggest to our audience that, Hey, if you’ve got a topic and I’ve looked at your site, you obviously focus on homes in secondary markets, mostly in New York. You seem to be very confident in the way that you present and talk about that particular niche. So I’m going to suggest to my audience, if you have something that you’re confident about or you think you get confident about, then that’s what you want to be talking about as like 100% for sure. Because you can radiate that confidence, you’ll get people responding to you.

Keir: Well, I thank you were saying that Robert, and to build on that 100% advise and would counsel too instead of going a mile wide, go a mile deep on a niche. So pick an area that– I teach my clients in my coaching business Sophisticated Agent to identified their target niche-based and doing a couple of exercises, but one is understanding what your strengths are and what your passion is in the business. What do you like to do? Do you like to work with buyers? Do you prefer sellers and marketing? What is your strength and skill set? And then find also the intersection with a market need, right? Meaning where is there demand and try to create a branded content strategy and a message that can speak to that and be like very rifle focused on it, and then build from there. Meaning, don’t try to be everything to everyone because it’d be nothing to no one, right?

So you’ve got to identify a niche. It could be first time home buyers on the buy-set when you’re starting and you don’t have a budget, but you have a network. Or if you have a budget, you want to target listings focused on building a high-end portfolio where you could be, let’s say the lifestyle destination expert for a certain area, and be that person. Become that person, you know, step into that role and build confidence to the things that we’re talking about here, so 100% agree with that. How to identify a niche, have to then build a content strategy that speaks to that ideal client avatar. Otherwise, you’re not going to try it to anybody.

Jonathon: That’s fantastic advice. We’re going to have our break folks and when we come back, we’re going to continue this fascinating discussion with one of the leading brokers and real estate agents in one of the biggest cities in the world, New York. We’ll be back in a few moments folks’.

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Jonathon: We’re coming back; we’ve had a fascinating discussion in these very strange and difficult times. Though I come from London originally, I’m [inaudible22:50] native, my beloved listeners and viewers. You know, they premiere one of the premier cities, and you started your career in one of the biggest cities like London, you know it’s an international city. So, what you were just saying before we went for our break, did you have to learn that the hard way that you needed to find a niche or did you understand that principle when you entered into the real estate market?

Keir: Good question, Jonathan. I would say a little bit of both. Meaning, you kind of don’t know what you don’t know, right? We’ve heard that saying, I didn’t know much starting out. I just had a strong work ethic and a vision that I was going to do whatever I needed to do to commit to my vision, persevere through the challenges and be successful. I had been to a lot, as we touched on earlier in the call, I knew nothing could be as hard as what I had gone through, so I kind of found perspective in that. And what I did is I just got out there and literally just worked. Meaning, I identified a couple of key skills that would be instrumental in setting up a foundation of success in this business. One was, how to list high-end properties, meaning how to get in front of the sellers and then how to convert them through persuasion, energy and sales tactics to become clients.

And I did that through even basic needs, meaning I was literally out there knocking on for sale by owner doors, trying to get a presentation. I was out there taking up print ads in local newspapers that looked different. I was out there doing social media videos and creating a following when none of the 30-year-old brokers in my market were doing that. So this was back in 2012 or started 2013 2014 and that’s how it started to resonate because that was early in the curve of doing video-based and social content. Nobody was really doing it then. Nobody was also using technology to the way that I was. Meaning I’ve had a drone and a Matterport camera since literally 2014 when they started to come out, but nobody was using them in real estate really until 2016 so we got ahead of the curve on that.

So we were presenting properties and unique ways that were different and caught the eye of the market, you know, buyers and sellers. So I would say when we’re starting out, like we just talked about, identify the niche but then identify one or two skills that could really help you create a foundation and set yourself apart. Meaning, don’t try to be good at everything because you won’t be, you got to wear a lot of hats in this business. Identify a couple of things that will really move the needle. And I’ll tell you right now, that thing is listings, listings, listings, listings. You’ve got to find a way to get in front of sellers and then to convert them into listing clients because when you start to build a portfolio of listings, whether it’s any price point, segment, or area, that’s what controls the market. That’s what creates predictability and commissions. That’s what produces generally one to three transactions on top of the listing sale through unrepresented buyers, open houses, inbound leads, et cetera. And what people don’t realize too is instead of focusing on the biters, which can be fickle and timeless on their purchase and search, listings generally settle if they’re priced right and marketed correctly. So the other thing is, what’s nice about listings is it markets you as the expert while you’re marketing your listings. So it’s kind of a win/win. So I would really focus on developing that muscle and that skill set.

Jonathon: Over to you Robert.

Robert: No, no, so I’ve been doing this a long time and I talked to a lot of real estate people, and in the search market, which is what I’m part of we usually focus on buyers. Because to do what you’re doing, which is focusing like creating a real strong brand around expertise, which is one of the ways you get in touch with sellers. You get them before they’re ready to go and they contact you because you’re an expert. And then they say this is what I want to do, and you say I am the expert. I will package your product, which in this case is your home where your secondary home. But in order to get that person in the first place, you’ve got to a fairly big microphone or you’ve got to have a blog talking about all the things you can do to improve the home.

It’s a long climb to get in front of those people, and you’re trying to get in front of them before they may even know that they have a need. So it’s interesting that you’d call it out. I couldn’t agree more. It’s also a piece of advice that I’ve got a friend here who’s long ago independently wealthy off real estate and he only focuses on listings and he’s got a whole system set up. They’re like this massive marketing funnel. Everything from, you know, drew mailers, but he focuses on two very select neighborhoods in the South Bay where I’m at and that’s it. He doesn’t touch anything else. But you’ll go into these two neighborhoods and you’ll see like eight of his signs, which if you’re familiar with Southern California, that’s an almost impossible feat to achieve. And then the signs help him sell basically more people in the same neighborhood that I’m your guy, like get those signs go anyway. I found it to be very interesting. I haven’t had a question in there before, but–

Keir: Let me just piggyback on that Robert. I think you identify an interesting point which is focusing on the listing side, especially early, takes a couple of things. One, [inaudible28:02] a longer lead time. It’s not like this, you get out there and do these things and within a week or a month, you have listings. Two, it does take a little budget. So I was taking out credit on credit cards and a family loan to pay for some of my early marketing. I went into debt $40,000 my first year. This is notable to tell and I didn’t sell one property my first year, not one. I didn’t have a dollar of income, but here’s what I did that I considered the first year to be a success. I listed 30 properties and I had about 32 million in listed inventory. The 13th month, the first one sold and then it was off to the races and we did 10 million in sales that second year; went from $0 to filing a tax return in one of the highest brackets.

So it was like knowing that what I’m doing now will produce returns later, but you have to have a little bit of an appetite for delayed gratification and you’re going to have to have a little bit of a budget, and some patients to focus on the listing side. So what I would say to that, if you don’t have either of those in plentitude, I would focus on the buy-side to your point and strategy while you’re doing that a little bit, right. But at least you can in your network with people you know, family members, acquaintances, friends, family, all those people know people who are buying and selling real estate. So work the network, which is low budget, low cost while you’re building your brand and your expertise out; if you don’t have what I just said, budget and patients.

Robert: I’m kind of curious– I’m sorry, go ahead John. Yeah, please. I’ve been talking.

Jonathon: Unfortunately, I’m going to have to watch the time a bit because you need to be off at four but–

Robert: I actually have to bolt too.

Jonathon: But what I will say, and I don’t normally say this is I found with some very successful why agents, they can become extremely arrogant and they can become a bit really very wacky. I don’t sense that at all. We’ve never met before. What I sense from you is determination. That’s what I sense from you; a very strong, practical individual, but very determined. So do you think, you know when people want to work with you directly, that’s what appeals because they want somebody who’s down to earth but determined to act for them?

Keir: I think that’s a great point you touched on because to your point, a lot of the agents I see that rise to the top 10% or 5% of the market, sometimes it does go to their head and that ego becomes how they lead in the market. It’s all about them, not about the clients and the results. And I’m guilty of this too; that happened initially too when I went from like a nobody to like the top agent in my company out of a hundred agents, and one of the top of my market. And I had all this money where I had none before. However, I checked that through a couple of things. One, a mentor, one getting self-reflective and one realizing that hey, I’m not owed anything at any point this could evaporate. And I started to shift the focus back on the results.

So I marketed results and service, not myself. Myself was the messenger of results and service, but I tried to keep a check on it. And I think that’s an ongoing thing because when success begets success, and it can also beget– and it can bring upon confidence, which is positive, but if you let that go on [inaudible00:31:24] it becomes arrogance which is negative, so confidence is important. I think a lot of people saw strength in my turnaround story and saw my personal brand, if you will, being one like my personal brand statement is ‘Commit relentlessly to your vision. Be flexible on your means, persevere through the challenges and create a life of freedom and abundance.’ And that’s what I’ve done in my life and that’s what I do for my clients in a way. So I think they like that determination, that vision, but to your point, you’ve got to keep the ego in check 100%.

Jonathon: Okay, that’s fantastic. So where can people find out more about you and your company and your own thoughts?

Keir: Sure. Well, actually the best place would probably be my personal website, which is Kierweimer.com. K E I R W E I M E R.com, also sophisticatedagent.com is our coaching and education platform. We are offering now Jonathan and Robert, that’s of any value to your reader’s free strategy and discovery calls where we’re just helping people, agents like your audience, just talk about ways to adapt, pivot and positioned for success in the future given COVID and what’s going on right now, so you know, that might be a way to connect. We have a lot of free resources on our website. We put out stuff regularly on our blog, on our social media, again, all the handles are just my name; Kier Weimer. We have a lot of free stuff. We’re all about adding value and supporting agents and obviously, there’s other ways that we can work too beyond that. But that’s, you know, grateful to be on the show. Robert, I know you had another question or statement. I’d love to answer that too.

Robert: Actually, I did, but we’re running out of time. So what I’d like to suggest Keir and use this– I’m not offended if you don’t respond, but I’m going to find your Facebook somehow on here. I was just looking for right now.

Keir: Okay.

Robert: I’m going to ask you to be my friend, but if you accept I’m going to invite you to a private marketing group where I have some of my top-flight like marketing professionals and clients and things like that. And what we do is we just talk about marketing and right now we’re talking a lot about, or I’m talking mostly they’re not talking much. But anyway, we can talk more there if you just accept the invitation.

Keir: Of course I will. I’d love to. And if Jonathan, do you have anything either if you want to–?

Jonathon: I don’t normally say this, but hopefully later on in the year you decide to come back on the show because I think the half-hour has gone quick and we’ve only scratched the surface on your experience and your personal story. So we’re going to wrap up the show now folks; I’ve got some great benefits listening to this show, hopefully, you will do. And we will be back with another great guest or internal discussion next week folks. See you soon. Bye